Understanding Product & Market Trends Using Open-Source Data (OSINT)
thelab.substack.com
Dec 1 Written By Mida Pezeshkian, PhD Understanding trends are key to making good decisions in go-to-market (GTM) and product development. The standard frameworks to tackle market size, demand, customer types, buying journey, and positioning are essential to setting a winning product strategy. However, these frameworks do not often take advantage of the wealth of data available in form of open-source (free) or alternative data (fee-based). Use of
Understanding Product & Market Trends Using Open-Source Data (OSINT)
Understanding Product & Market Trends Using…
Understanding Product & Market Trends Using Open-Source Data (OSINT)
Dec 1 Written By Mida Pezeshkian, PhD Understanding trends are key to making good decisions in go-to-market (GTM) and product development. The standard frameworks to tackle market size, demand, customer types, buying journey, and positioning are essential to setting a winning product strategy. However, these frameworks do not often take advantage of the wealth of data available in form of open-source (free) or alternative data (fee-based). Use of